Search Engine Marketing...What is it??

Search Engine Marketing helps ensure that a companies brand shows when people search on google, yahoo etc. for the products or services that the company provides.
A website owner must include certain keywords throughout their site for a search engine to work successfully.The search engine then works by searching its index for those keywords and up pops the site if the keywords are put in properly to their site. So its great for people looking for your site cause its so easy and great for the website because people are going to click on it. Win win situation.